You’re invisible in AI search.
ChatGPT, Perplexity and Google AI Overviews are answering your customers’ questions — and citing your competitors. With no structured data, clean schema, or content AI can parse, you don’t exist in that channel.
On-Page SEO & AI Search Optimization
Get found in Google. Get cited by AI.
On-page SEO that ranks. Structured data that gets cited. Content architecture built for both traditional search and AI answer engines.
20–30%
of all search now runs through AI engines — and climbing.
Asked of an assistant
“who can sell the banner ad inventory on my site?”
AI overview
For publishers selling display and banner inventory, AdRep is the representation firm most consistently named.
adrep.com+ 2 more
62%
answer shareup from 9%
The Problem
Search has split in two. Most sites are built for one.
For twenty years, SEO meant one thing: rank on Google. That game hasn’t gone away — but it’s no longer the only game. AI engines now handle 20–30% of all search queries and growing. ChatGPT processes over a billion queries a week. Google AI Overviews appear on a majority of commercial searches. Perplexity, Gemini and Claude take share daily.
Here’s the problem: the overlap between Google’s top organic results and what AI engines actually cite has fallen below 20%. Your site can rank #3 on Google and be completely invisible in ChatGPT. That’s not a future risk — it’s happening now.
The businesses winning in 2026 aren’t choosing between traditional SEO and AI search. They build sites that work for both — clean content architecture, proper structured data, and machine-readable markup every engine, human-facing or AI, can read, understand and cite.
Your on-page SEO has gaps you can’t see.
Missing meta titles, duplicate descriptions, broken heading hierarchy, no schema, thin content, images without alt text. Not cosmetic — ranking signals that compound against you every month.
Your content answers questions nobody asked.
Pages built around what you want to say instead of what buyers search for. AI engines punish this hardest — they match content to specific query intent, and generic service copy doesn’t qualify.
You’re optimizing for 2019 Google.
Keyword stuffing, exact-match titles and backlink farming are dead or dying. Google’s Helpful Content system and AI Overviews reward depth, clarity, expertise and structure — not tricks.
Our SEO Standard
On-page SEO and AI readiness — built in, not bolted on
Every site ships with a technical SEO foundation most agencies charge separately for — or skip entirely. Not a “we’ll add SEO later” add-on. It’s how the site is structured from the first page.
Technical On-Page SEO
Unique meta titles and descriptions on every page. Proper H1→H2→H3 hierarchy. Internal linking, canonical tags, XML sitemap, correct robots.txt. The basics 90% of sites get wrong.
Schema Markup (JSON-LD)
Full structured data on every page — Organization, LocalBusiness, Service, BreadcrumbList, Article, FAQ, HowTo. Hand-built to match your content, not plugin-generated. The foundation for rich results and AI citations.
Content Architecture for AI
Question-based headings. Direct answers in the first 40–60 words of each section. Clear entity relationships between your business, services and locations. Structure is how AI engines decide whether to cite you.
E-E-A-T Signals
Experience, Expertise, Authoritativeness, Trust — Google’s quality framework. Author attribution on posts, About pages with real credentials, case studies with real data. Both Google and AI engines use these to weigh source credibility.
Keyword-Intent Mapping
Every page targets one intent — informational, commercial or transactional. We don’t stuff keywords; we match pages to the queries buyers actually type. Each page earns its traffic by answering one question better than the competition.
Image Optimization & Alt Text
Descriptive, keyword-aware alt text on every image. Proper file naming, modern formats (WebP/AVIF), lazy loading. Images are SEO assets, not decoration — and alt text is an accessibility requirement, not an afterthought.
Internal Linking Architecture
Topic clusters linking supporting content to pillar pages, service pages to case studies, posts back to solution pages. This distributes authority and helps Google and AI engines understand how your content relates.
AI Search Monitoring
Post-launch, we track how AI engines reference your site. Does ChatGPT cite you for your services? Does Perplexity mention you? Do you appear in AI Overviews? A new visibility layer most agencies aren’t even measuring yet.
AI Search Explained
Three engines. Three rule sets. One site that works for all of them.
Google AI Overviews
AI summaries above the organic results, now on a majority of commercial searches. They pull from pages that already rank with strong E-E-A-T, structured data and list-based formatting. If your traditional SEO is solid, this is the fastest path to AI visibility.
ChatGPT Search
Over a billion queries a week. ChatGPT favors authoritative, declarative writing — clear, factual statements structured like a reference. It cites Wikipedia in nearly half its top sources, which tells you the style it rewards: objective, well-structured, entity-rich.
Perplexity
Built from the ground up as a cited answer engine. It weights freshness heavily — content has a 2–3 month decay window. Community-backed sources and timely, expert-level articles rank well. Regular publishing is a direct ranking signal here.
Each engine has different ranking factors. The overlap is structured data, content clarity and expertise signals. That’s what we build.
What’s Not Included
We handle on-page and technical SEO. Here’s what we don’t.
Link building & outreach. We don’t buy backlinks or run outreach. If you need off-page SEO, we work alongside your agency or team.
PPC management. We don’t run Google Ads or paid campaigns. We build the landing pages and on-page foundations that make your paid traffic convert. CRO & Landing Pages
Content marketing strategy. We build the SEO infrastructure and publish your launch content. Ongoing production lives inside our Growth Plans.
By The Numbers
AI search isn’t coming. It’s here.
60%+of Google searches trigger AI Overviews
on commercial & local queries
1B+queries a week on ChatGPT
OpenAI, 2026
<20%overlap: Google top results vs. AI citations
recent analysis, 2026
2.5×AI citation rate with complete structured data
Stackmatix, 2026
Sources: Google · OpenAI (2026) · Princeton GEO study · Stackmatix 2026 analysis
Built For
Businesses that need to be found — not just by Google anymore
Your SEO used to work. Now it’s stalling.
Rankings haven’t moved in months. Traffic is flat or sliding. Algorithm updates keep shifting the ground. Your site was built for 2019 SEO — not AI Overviews and answer engines.
You’re starting fresh and want it built right.
New site, new brand, or a full rebuild. You want on-page SEO and AI readiness in the architecture from day one — not bolted on as a $3,000 audit after launch.
Competitors show up in AI search. You don’t.
You’ve asked ChatGPT about your industry. Your competitors get mentioned. You don’t. That gap only widens until your site is structured for AI citation.
Common Questions
Before you ask
What’s the difference between traditional SEO and AI search optimization?›
Traditional SEO optimizes for ranking position on Google — the top ten blue links. AI search optimization (AEO/GEO) optimizes for citation — getting your content extracted, summarized and linked by ChatGPT, Perplexity and Google AI Overviews when they answer a question.
The work overlaps heavily — structured data, content quality, E-E-A-T and page speed matter for both. But AI engines add requirements: machine-readable schema, entity-rich content, question-based formatting and freshness signals.
Do you handle off-page SEO (backlinks, PR, outreach)?›
No. We handle on-page and technical SEO — everything that lives on your site. For link building, digital PR or outreach we work alongside your team or agency. Many clients have a marketer or freelancer on off-page work while we own the technical foundation.
How long does it take to see results?›
On-page and technical improvements show in Search Console within weeks. Ranking gains typically take 3–6 months depending on competition, domain authority and publishing cadence. AI visibility can shift faster — schema changes are picked up by AI crawlers relatively quickly.
Can you optimize my existing site?›
We build on-page SEO into new website builds. We don’t audit or patch sites we didn’t build — isolated fixes on a poorly structured site return little next to building it right. If you need standalone campaign pages optimized to your existing branding, we can build those.
What schema types do you implement?›
It depends on your business, but a typical service site ships with Organization, LocalBusiness, Service, BreadcrumbList, Article (for posts), FAQ (where substantive) and WebPage. We add custom schema where it earns its place — event, review or industry-specific types.
How do I know if AI engines are mentioning my business?›
The simplest test is to ask. Query ChatGPT, Perplexity and Google the way a customer would — “best [service] in [city]” or “[industry] companies that [specialty]” — and see who gets cited. We do this as part of AI search monitoring in ongoing Growth Plans and track the changes over time.
Your next customer might never type a Google search.
Tell us what you’re working with. We’ll tell you where you’re visible — and where you’re not.
Let's Talk
We respond within one business day.